Tuesday, March 25, 2014

Reaching Out to Minorities

Everyone says that Republicans should reach out to minorities, especially Hispanics and blacks.

But, Thomas Sowell writes,
Too many Republicans seem to think that the way to "reach out" is to offer blacks and other minorities what the Democrats are offering them. Some have even suggested that the channels to use are organizations like the NAACP and black "leaders" like Jesse Jackson -- that is, people tied irrevocably to the Democrats.
Fuggedaboudit, he says. "Voters who want what the Democrats offer can get it from the Democrats."

Actually, I think that there are two things to consider here.  The Democrats have two ways they appeal to their voters, as any political party does.  First, they appeal to greed; second, they appeal to fear.  Greed is the free stuff, of course, the programs, the appeal to resentment with the inequality agenda.

Obviously the greed agenda is a hard row for Republicans to hoe, as Sowell recognizes, because the Republican greed agenda is tax cuts and deregulation and spending cuts.  You'd have to be talking to a middle-class minority to get them to sign on to the Republican greed agenda.

But in my view it is the fear agenda that yields a 90 percent black vote for Democrats.  You cannot get a 90 percent vote on anything without scaring the heck out of people.  It is the notion that whites are getting together just around the corner planning the tactics to bring back Jim Crow that keeps the African Americans at home voting for Democrats.  And Democrats work on that every day.

And that's not all.  Democrats use the immigration issue to strike fear into Hispanics; they want Hispanics to fear that Republicans are ready to deport every last one of them back where they came from.

And there's a fear factor with Jews.  Scratch a Jewish-American and you will find someone frightened by anti-semitism.  And who does she fear?  The Christian fundamentalists that vote Republican.  Earth to Jews: it's the left that's turning anti-semitic, because the left experiences the Palestinians as victims of colonialism, and the Islamic masses in the First World cities as victims of racism.

If you ask me, Republicans need to get to work countering the Democratic fear game.  I'm not a messaging expert, so I don't know how you do it.  I suspect that you have to fight fear with fear.  If blacks are afraid of a return to Jim Crow, then maybe the only way to neutralize it is with a counter-fear.  Maybe that abortion is a cunning trick to commit genocide on blacks and browns?

Could Republicans accuse Democrats of hating blacks because they give them lousy schools as Sowell suggests?  You'd think, but in Washington, DC blacks voted out the mayor that hired Michelle Rhee to turn around the DC school system.  Why?  Because more important that education to DC voters are the jobs that they get in the school system.

Probably the only thing that helps Republicans in the long term is to promote a culture of Americanism. The Democrats work to hyphenate their voters, to get them to think of themselves as African- Hispanic- female- gay- Americans.  They talk inclusion but they practice division.  When voters lose the hyphen they lose their attachment to Democrats.

But probably in 2014 and 2016 it won't matter because voters will be so mad about Obamacare.

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