Friday, September 5, 2014

The Failure of GOP Messaging

The First Amendment is supposed to provide for freedom of speech.  And so it does, in a way.  But the civil war of politics is still driven by the contest to control what you are allowed to say.

What you are allowed so say is usually as Democratic talking point.

Here's newly minted Democrat Charlie Crist running down this year's Democratic talking points.  He mentions
equal pay for women, raising the minimum wage, expanding health care to everyone who needs it, and making sure that everyone has a fair shot at success.
What you can't say in America is that the minimum wage is a disaster for young inexperienced workers, and we passed equal pay for women 50 years ago, and "expanding health care for everyone who needs it leads to the disaster of Obamacare.  Why?  Because all those talking points "poll well," and Democrats are going to push them as long as they can get votes with them.

Here's the first Senate debate in North Carolina and the moderator Norah O'Donnell asked the Republican Thom Tillis if "$7.25 was enough" on the minimum wage  Tillis waffled, and you can see why.  Republicans know that the minimum wage is a stupid idea and it creates unemployment.  But there's this:
The minimum wage is one of the few issues, if any, that Democrats can possibly make inroads with white, working class men, who support minimum wage increases.
As if the government can mandate prosperity by legislation.

Actually, the whole debate was about government free stuff from Medicare to education and attacks on Republican attempts to staunch the bleeding.

Or there is this, from a Democratic strategy memo:
[F]or Democrats to make any gains in November, they must increase their advantage among women. Democratic candidates can do this by emphasizing a broad range of women’s issues—including the economy, reproductive health care, and Social Security and Medicare—and weaving these issues into existing advantages among women on such key dimensions as “standing up for the middle class” (+14 Dem overall, +20 Dem among women) and “representing middle class values” (+12 Dem overall, +15 Dem among women).
I suppose you could say that nothing says failure of GOP messaging than the fact that Democrats, the over-under party of the rich and the poor, are considered as "standing up for the middle class" and "representing middle class values."

It's ironic.  The party of big government, whose policies are aimed like an arrow at middle-class autonomy and freedom, is considered by voters to be the party of the middle class.

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